"Selling to the Corporate Market: The Who, What and How of It" with Mitchell Gooze, CSP

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Description

Corporations are where the big money is. But how do you get into this well-paid market? Learn from a former Fortune 200 Company Division President and CSP how to get more business from corporations. Whether you're after big companies or mid-sized companies, we'll discuss the key actions you need to take.

What you will learn:
  • The difference between selling to "big" companies vs. mid-size and small companies
  • Do you go after HR or somewhere else?
  • What should I say in a letter or phone call?
  • What are the keys to getting hired?
  • How is this different from the association market?
  • What topics are corporations interested in?
  • What doesn't work?
  • Purchase Information

                                                                                                                                                                               
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